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The Kerala Tourism Minister Shri P. A. Mohamed Riyas launched the website for the third season of the Global Pookkalam Competition on August 17. The event was held in his chamber by handing over the image of the home page of the website to Kerala Tourism Secretary Shri K. Biju, IAS. This year, the theme for the competition is ‘Viswa Manavikathayude Loka Ona Pookkalam’. Individuals, organisations and communities across the world can participate in the floral decoration competition being held online as part of the state’s Onam celebrations. Participants can submit their entries online from anywhere in the world until September 16.
The minister has said that the competition aims to bring together Malayalis across the world on the occasion of the Onam festival. The previous editions of the virtual event generated a huge response from Malayalis around the world, and turned out to be a friendly gathering.
“Onam is a festival that celebrates the values of equality and fraternity, which are close to our lives. The scope of new technology has opened before the world the possibilities to join together as one family,” he added.
The participants can upload photos of Pookkalam on the website of Kerala Tourism https://www.keralatourism.org/contest/pookkalam2023. All participants will get a participation certificate, and three submissions chosen by the judging panel from various categories will receive enticing prizes. The first edition of the Global Pookkalam contest was held in 2021.
The Global Pookkalam event, according to the Kerala Tourism Secretary Shri K. Biju, IAS, will bring additional colour to the festivities while also promoting the valued principles of humanity symbolised by Onam.
The Tourism Director Shri P. B. Nooh noted that the online Pookkalam contest devised by the State Tourism Department during the COVID times has generated wide responses from all over the world. Also, as it enters its third year, it has become a much-awaited event.
