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Kerala is set to introduce a destination rating system to enhance the tourism experience and maintain high standards across its tourist destinations. Announced by the Tourism Minister Shri P. A. Mohamed Riyas, this initiative aims to provide a structured and reliable evaluation of tourist spots, helping visitors make informed decisions, and encouraging continuous improvement among destinations. The new rating system is part of Kerala's broader strategy to cement its reputation as a leading global tourism destination. By offering credible ratings, Kerala seeks to ensure a consistently excellent experience for tourists, fostering a competitive environment that promotes innovation and quality service in the tourism sector.
The introduction of the destination rating system is expected to significantly benefit tourists and the tourism industry. Tourists will have access to reliable information about the quality of destinations, helping them choose the best places to visit, and plan their trips better, ensuring a more satisfying and enjoyable experience. The competitive nature of the rating system will motivate destinations to continuously improve their facilities and services, enhancing overall standards. Additionally, the rating system will provide transparency in the evaluation of destinations, building trust among visitors.
