Iaia Maria Rosaria Pedemonte

Iaia Maria Rosaria Pedemonte


Iaia Maria Rosaria Pedemonte is the founder of Gender Responsible Tourism (GRT) in Italy, an international platform recognized by UNWTO dedicated to advancing gender equality within tourism. A passionate advocate for women's roles in tourism, Iaia authored Guida delle Libere Viaggiatrici, the first responsible travel guidebook featuring over 100 women-centered destinations. With over 20 years of experience as a journalist and TV presenter, she also holds a specialized diploma from ISPI and has led projects for UNDP, Bologna University, and others. Iaia has received numerous awards, including recognition as an Innovator from Italy's President and as a Woman for Peace by the International Institute for Peace through Tourism.